Digital Marketing Specialist

What We Are Looking For

• We are currently looking for a Digital Marketing Specialist

Under the responsibility of the Head of the Digital Marketing Department and mentored by a Digital Performance Strategist, your mandate will be to support your team in creating strategies, implementing tactics, and optimizing various online advertising campaigns.

So, if you enjoy creating synergy between channels, juggling SEO/SEA/SMM, online advertising, social media, and more...we definitely have a place for you on our team!

Job Duties and Responsibilities

Design online advertising campaigns on Google Ads, Bing Ads;

Design dashboards and perform tracking;

Perform data tracking and analysis;

Perform optimization and maintenance of search engine performance;

Optimize website content for search engines (SEO);

Stay alert to new marketing opportunities in mandates;

Support clients in realizing new value-added ideas;

Prepare and present monthly status reports on the performance of various platforms and campaigns (KPIs, Programmatic, SEA, SMM, etc.);

Advise clients and execute marketing tactics;

Stay alert to the latest trends in digital marketing.

Required Qualifications and Characteristics 3-5 years of experience in creating and managing digital marketing campaigns (specifically online advertising and SEO);

Proficiency in Facebook, LinkedIn, and Google advertising platforms;

Proficiency in Google Analytics;

Experience with WordPress and WooCommerce, an asset;

• Knowledge of HTML, an asset;
• Knowledge of tools such as SEMrush, Ahrefs, Moz, an asset;
• Knowledge of CRM (Zoho, Hubspot, Salesforce), an asset;

Communication and Collaboration: Excellent interpersonal skills, team spirit, positive attitude, and good relational sense, good tolerance to constructive criticism;

Organization and Execution: Autonomy, organizational skills, time and priority management, ability to handle multiple projects simultaneously;

Creative and Strategic Vision: Dynamism, creativity, innovation, and analytical mindset.

Bachelor's degree in marketing, or equivalent;

Excellent oral and written communication skills in French;

Good oral and written communication skills in English, as you will be dealing with a part of our client base based in Ontario.

What We Offer

Your well-being is at the heart of our priorities. That's why we are proud to offer the following benefits: 37.5-hour work week with flexible hours;

Hybrid work mode (2 days per week in the office);

Summer hours;

Paid vacation; 5 paid flexible days off;

Collective Insurance: Medical, dental, short and long-term disability, and travel insurance;

Complementary health account;

Employer contribution to a collective REER;

Telemedicine service;

Employee Assistance Program (PAE);

Recognized clientele and large-scale projects with varied and modern technologies;

Access to the Élan program;

Career advancement opportunities;

Reimbursement for training and development activities;

Social events and activities.

To apply, visit the Grenier aux talents website: https://www.grenier.qc.ca/emplois/92666/specialiste-en-marketing-numerique